Category Archives: Giving back

MoonWalk NYC: Get Ready to Show Some Love

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Scan001Do you have boobies? Do you like boobies? So many Americans have been affected by breast cancer within their lifetime. My family has lost precious loved ones and friends, and it’s likely yours has, too. Rather than sitting around and fretting, it’s time to spring into action and do something. But what? That’s where MoonWalk NYC comes in.

If you haven’t heard of this fun and spirited charity, here’s a little background. I love a good story, and this definitely is one:

Walk the Walk started sixteen years ago when thirteen women including founder Nina Barough walked the New York City Marathon in their bras to raise money and awareness for breast cancer. This simple act of charity and care turned into a multi-million dollar charity, with sponsored walks in New York and beyond.

Walk-the-Walk-Bra-LogoIn January of 1997, just after the first walk, Nina found out she had breast cancer herself. The Walk then spread to the London Marathon, where celebs like Paul Smith, Mary Quant and Richard Branson got involved. Soon, it became a phenomenon, with a nighttime walk occurring on the eve of the London Marathon. Today, Walk the Walk is an official charity and the MoonWalk NYC promises to be an epic event.

Grab your friends, grab a bra, and sign yourself up. This amazing charity is only thirteen years old and has already spawned unique, important studies in the research of breast cancer. Walk the Walk has changed lives and you can be a part of the fun and the glory. Sign up here http://moonwalk2013.one2onenetwork.com/SH12 and be a part of something magnificent.

WTW-2013-Moonwalk-IJ-0431This is a sponsored post from One2One and Walk the Walk. All opinions stated are my own.

I Remember… this Day in December

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Cool weather has settled in. We’ve had some snow and there is definitely more to come. As December arrives and winter is starting to encroach, it makes me think of times gone by. December is a beautiful month filled with warmth and good feelings. Whatever the “holidays” mean to you, the bottom line to me has always been family. From my dad’s side to my mom’s, from the friends I’ve made who have become family to the colleagues about whom I care deeply, December is the time to celebrate these special people. We can save ruminations and regulations and resolutions for January, facing reality happens in February, and then depression is sure to set in some time in March.

But on this, the first day of December, I would like to wish everyone in my life all of the warmth that you make me feel every day. And to that end, today is World AIDS Day. If you have been looking for somewhere to pour the overflow from your love cup, the AIDS cause is a great place to do it. You can go here for information and ideas on donating and helping out with this important cause. I personally have lost a very dear loved one to this terrible disease and it is extremely close to my heart.

With lots of good wishes for a warm and healthy December…

xx Jensy

Fashion Week Begins!

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Friends, it is that glittering and wonderful time of year once more. I was reminded of this last night as I passed the editor-only launch for the Missoni for Target pop-up store across from Bryant Park, for which I sadly did not receive an invite this season. I reminded myself, though, that just like everyone else, I will be able to shop the new looks online starting September 13th, or when the pop-up opens to the public tonight at 6 pm (that is, if they have any goods left!).

One of hundreds of amazing looks from Missoni for Target

Other fun things on deck for tonight’s Fashion’s Night Out:

QVC‘s annual 25 to Watch party at the Suspenders Building (428 Broadway at Howard Street). Celeb arrivals and live coverage start at 9 pm EST. Red carpet starlets will include more Kardashians than you can handle, super-model-cum-jewelry designer Heidi Klum, and Anna Wintour herself.

Calypso is doing a champagne and shopping party offering guests 20% off loot, artisan truffles, and live performances at both their SoHo and meatpacking locations.

Bloomingdale’s promises celebrity appearances and great shopping at the Flagship on 59th street.

And Barneys will donate 10% of profits from FNO sales to September 11th causes. Not to mention that the utterly fabulous Linda Rodin will be celebrating her famed Olio Lusso downstairs in the cosmetics department. Stop by for fashion and beauty!

That’s just a few highlights. Check out the official website here for more ideas. Have fun and happy shopping!

M.A.C. AIDS Fund: Look Pretty for a Good Cause

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Admittedly, this idea stemmed from a conversation with Mom. How often these things do! She mentioned on the phone that she had found a “To Die For” shade of M.A.C. lipstick that I had to own, a bold and gorgeous pink from the Viva Glam collection. I knew immediately she was talking about the Gaga shade, named after my favorite pop star today, Miss Gaga herself. I’d been meaning to try the color forever anyway, so I hightailed to the M.A.C. store and picked one up. I wasn’t disappointed.

Maybe you are not ready to take the Pepto pink plunge with your lips this fall. I get that, I really do. But you’ve lucked out because there are other great new options for contributing to the M.A.C. AIDS fund. I honestly have grown fed up with cosmetics and fashion companies who do a quickie campaign for some cause or another and then throw 10% of proceeds at it, pocketing the rest.

Established in 1994, the fund donates every penny of sales towards affected men, women, and children worldwide. On their site, macaidsfund.org, you can find lots of fun stats on where your money is going. One lipstick, for example, equals two hours of childcare for an HIV positive women so she can go to her doctor’s appointments, or eight individually tailored, nutritious meals, or one pair of school shoes for an affected child. The list goes on and on, and the stories are so inspiring.

So, if you’re not ready to go Gaga, there’s always the standard Viva Glam shades and this fall, in honor of M.A.C.’s new Tartan Tale collection (which you should also check out, and invest in, just ’cause it’s all so cute) they are offering Sir Teddy, too. This little tartan guy makes a great gift for your favorite kid in support of AIDS and is part of the Kids Helping Kids outreach that M.A.C. AIDS fund is supporting. They even have these great HIV-positive-kid-designed note cards to offer as well.

Check out maccosmetics.com for full product lists, pricing, and to shop online. And yeah, pat yourself on the back for buying some cute garb and helping out really deserving people all over the world at the same time.